The Beach Leisure and MICE (Meeting, Incentives, Conference and Exhibition) Travel Mart Danang opened in the central coastal city on June 24.
Attracting the media’s attention with registration from 28 foreign news agencies and travel bloggers, the three-day event expects to attract approximately 7,000 visitors.
Danang lies within easy reach of the country’s best heritage icons, including Phong Nha-Ke Bang in Quang Binh, the UNESCO-recognised world heritage Hue monuments complex, the ancient city of Hoi An, My Son Sanctuary and a world biosphere reserve, Cham Island in Quang Nam.
Jetstar Pacific plans to operate a direct air route connecting Danang and Osaka, Japan – which will be the second direct route from Danang to Japan after Vietnam Airlines’ Narita-Danang route, commences on August 1.
Last month, Bangkok Airways launched a direct route between Danang and Bangkok with four flights per week, while Vietnam Airlines also plans to begin operating its direct Danang-Bangkok flight on June 25.
The city, which has 24 international air routes, hosted 4.6 million tourists last year, of which 1.25 million were foreigners.